24 Sep 5 Secrets of Great SEO Article Writing
If you want your web content to be optimized, you need to pay careful attention to all aspects of design, development and content creation. It helps if you can develop your knowledge in these areas so that you understand what needs to be done.
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In order to do this, you may want to take a look at sites such as Courses.com.au, so that you can find courses that may be useful to you. One area that you should dedicate your attention to is creating great SEO articles and other content. With this in mind, here are five secrets to great SEO article writing that are useful to know.
Get keyword research right
If you are taking the time to create content for your website, or business blog, you want to make sure that people find it. The best way to do this is to include relevant keywords and phrases so that your content features highly in search engine results.
In order to make sure you include the right keywords, you need to carry out research. You need to find out which words and phrases the people you are trying to attract are looking for.
Use keywords in the right way
Once you know which keywords and phrases you want to use, you need to do so in the right way. There was a time when stuffing content full of keywords was sufficient. However, this has not been the case for a while now.
You have to think tactically when you are creating your content. This is because keywords need to be placed naturally and effectively within the content.
Choose the subject of content carefully
It’s not just keywords that you need to select carefully, you also need to take time to choose content that is the best fit for your needs. Think about what your customers and potential customers would like to hear and consider what information would be useful to them.
This is important as content should never be written for search engines first. It should always be written primarily for people.
Understand the basics of technical SEO
No one expects an SEO article writer to know everything about technical SEO. It’s not necessary for them to have this in-depth knowledge. However, it does help if they have a basic understanding of technical SEO. This is because having this information helps them to become a better SEO writer.
Measure the effectiveness of your content
Creating content is not a one-off activity. This is because you need to know how well the content is performing. You can measure this performance by using Google Analytics. Doing this helps you to see whether the content you have created is having the effect that you want. Look at statistics such as the amount of time that people spend looking at a page and bounce rates. These statistics will help you to see whether your content is attracting and engaging people as you want it to.
These secrets can help you develop your skills and effectiveness as an SEO article writer.