04 Jan 8 Best Plugins To Automate Social Media Publishing
Content generation is an integral part of the branding and marketing of businesses. It often results in enhanced social engagement, the encouragement of accountability and increased brand awareness. As a matter of fact, the publishing of Social Media content has statistically proven to generate positive revenues for the biggest blogs, best Shopify stores and largest brands.
Posting on Social Media on a regular basis may consume time that would have been better spent optimizing your business or pursuing new business ventures. It may also be the brunt ROI. As we all know, time is money; therefore, it is in our best interest to conserve time as much as we possibly can to remain profitable in the long run.
To manage and automate your social media content, consider using the following 8 WordPress plugins:
Using WordPress Plugins for Social Media Publishing
This plugin will schedule and personalize your posts and pages on a variety of Social Media Networks. Utilize the WordPress Admin Dashboard to install and configure the settings then start managing your posts in a simple manner. The plugin comes with an array of features that will save you time. A bonus is that it has an excellent user interface which makes it easy to install and use.
2. WP To Twitter
This plugin has a free as well as a premium version available. The free version gives you the option to choose which post to display as tweets. It allows you to use post tags as hashtags, shorten your Url address and control the rate to ensure that you comply with Twitter’s API Limit. It is also fully compatible with Google Analytics allowing you to track your posts thus making it extremely easy to monitor the effectiveness of each post.
This is a powerful tool that integrates with the most popular Social Media Networks such as Facebook, Twitter, Tumblr, LinkedIn, and Pinterest. The plugin comes equipped with a calendar
that streamlines your publishing schedule based on the day and hour of your choice. If you are seeking a plugin that offers the ability to manage everything in one place, this is an excellent option. CoSchedule is also ideal if you work with multiple clients or for those who have a team that requires delegation of duties.
4. Revive Old Post
Designed to function with both Facebook and Twitter to publish directly from your WordPress dashboard, Revive Old Post as the name states, is typically used to share new and old posts based on your customization on an automatic schedule. What you posted a year ago may still be valuable but your newer audience might not have had the chance to see it yet. With social media content distribution being a goldmine, this tool is essential for maximizing your content output.Another popular feature is that you will have the option of excluding posts within specific categories from being posted. The plugin also comes integrated with Google Analytics to improve your optimizing abilities.
This is a free plugin that has the ability to publish content on over twenty Social Media Platforms including the less popular ones such as “ ok.ru”. It also integrates with multiple forums, autoresponders and blog sites such as Reddit, Scoop.it, and LiveJournal. It’s safe to say that this is possibly the most versatile plugin on our list. In addition to scheduling posts at precise days and hours, the tool offers Social Media Managers the ability to automatically import Social Media comments and mentions.
6. Social Auto Poster
This is a premium plugin which comes bundled with several features. Like many of the plugins previously mentioned, Social Auto Poster is used to post content based on the day and hour selected. It also allows you the convenience of customizing each post or page via meta box. You can base your customizations based on the account, title, link or template selected. This plug is perfect for those who have multiple businesses as you can use it for multiple accounts without any limitations.
7. AccessPress Social Auto Post
AccessPress is possibly one of the most popular WordPress Developer in the industry. This is another premium plugin that affords the convenience of having multiple Social Media accounts with no restriction. You’re also free to select the format of the post, the message format, and category filter. The plugin also has an activity log that can be used to keep track of all the publishing that was done. This feature is especially useful if you have a team to manage and you require accountability. Considering the fact that this is a premium plugin, it also comes with customer support if you ever face any challenges with the installation or customization.
8. Microblog Poster
Microblog Poster is another popular plugin that facilitates the sharing of new and old posts. This plug-in allows the use of multiple social media accounts for various businesses like many of the previously discussed plugins. After sharing a post, you will have the benefit of filtering based on the post type or the category. It also keeps a record of all the activities for which the plugin was used.
Social media is a top revenue generator whether you’re running a Shopify store, a blog, or have a brick and mortar business. Despite the upcoming changes in 2018, social media will continue to be the dominant marketing platform. If you’re looking to capitalize on this goldmine without wasting your precious time, then these 8 tools are the perfect starting point.
ABOUT THE AUTHOR
Jessica Whitton is an Internet Marketer, Blogger, and Freelancer at My Marketers Mindset.